How do I link the TikTok Pixel to Shopify? Stefan Zangerle 11. January 2022

How do I link the TikTok Pixel to Shopify?

TikTok Pixel Shopify
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How do I link the TikTok Pixel to Shopify? How do I install TikTok on my Shopify store?
We’ll show you how to properly connect TikTok to Shopify and make sure that all data is tracked correctly. This has been easier than ever since summer 2021:

 

Step 1.- Add the TikTok app

The first thing to do is to add the TikTok app to your Shopify account:

  1. Open the Shopify App Store ( https://apps.shopify.com/ ) and search for TikTok in the search bar.
  2. Choose the official TikTok app from TikTok Inc.
Step-1-Search-TikTok-App-in-Shopify-Store

Step 2 – Install the TikTok app

Step-2-Install-TikTok-App

 

Step 3 – Connect Shopify & TikTok Business Center

Step 3 add the TikTok app to the Shopify store

If you don’t have a TikTok Business Center account yet, you must first create one at https://business.tiktok.com/ .

 

Step 4 – Connect TikTok Business Center & advertising account.

Step-4.1-Connect-Shopify-with-TikTok-Business
Step-4.2-Connect-with-TikTok-Ads-Manager

If you don’t have a TikTok Ads account yet, you must first create one at https://ads.tiktok.com/ .

 

Step 5 – create or join pixels

Step-5-create-or-connect-pixels

Create a new pixel on “Create Pixel” or select an existing pixel to connect. You also have to add a payment method (if you haven’t already done so in your ad account)

 

Step 6 – Check pixels in TikTok Ads Manager

1. Log into your TikTok Ads account ( https://ads.tiktok.com/ ).

2. Go to Item> Event

3. Right click on Website Pixel and then “Manage”

4. See if your pixel is displayed.

Step-6-pixel-check

If you can see your Pixel here, the TikTok Pixel is correctly connected to Shopify, it is now ready to go and will from now on track all events in your Shopify shop. You can also use it for your TikTok advertising campaigns.

If you have any support in connecting Shopify with TikTok, I would be happy to support you as a digital marketing expert .

Need help with online marketing for your business?

Stefan Zangerle is your digital marketing expert